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Become a people-first marketer.
The future of marketing puts humans at the center of product, messaging, and outreach. Learn how at your own pace, on your own time.
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Let’s build a brand that’s real.
I started Backroom in 2014 with one core mission: Could we be successful AND be good to people?
I’m here because I know what it’s like to be stuck with the same recycled marketing advice that feels fake and forced. That’s why I built Backroom as a people-first agency. I wanted to create an approach that’s flexible, adaptive, and uniquely tailored to the person or company in front of me.
Here’s what you’ll get when you work with me:
Straight-up clarity
Strong brands know who they are and say it clearly. Let’s design a brand that connects with people and solves their problems.
No one-size-fits-all bullshit
I don’t believe in rigid playbooks. We’ll build something fresh whether you’re launching something new or refining what’s already there.
Your brand’s best friend
I’m not just a strategist. I’m your brand’s advocate and passionate defender, unafraid to push back on ideas that won’t get results.
What else you can do.
Self-Paced Courses
Learn how to build a powerful brand strategy framework using the people-first process that’s helped my clients grow, exit, acquire, build empires, and create powerful personal brands.
Hire my agency, Backroom
Want hands on support and training for your brand’s marketing? Are you passionate about creating high value products and campaigns for your customers? We got you.